North American live shopping platform NTWRK completes US$50 million in financing!

It is learned that according to foreign media reports, NTWRK, a leading live shopping platform in North America, recently completed a US$50 million financing. This round of financing was led by Kering, a luxury group under Goldman Sachs Asset Management, and co-invested by LionTree Partners and Tenere Capital.

It is learned that the funds from this round of financing will be used for NTWRK to develop new online live shopping experiences. NTWRK is integrating entertainment and business, enabling brands, artists and celebrities to create original content and sell exclusive products. NTWRK will use its rapid development to create a new e-commerce sales model to cater to the growing online consumer market.

It is reported that NTWRK is a live shopping platform targeting Generation Z and millennials. NTWRK can provide sellers with a platform to sell goods to consumers and interact with them in real time. On the NTWRK platform, the placement of exclusive products, narrative-driven content, engaging hosts, the convenience of online purchases and the model of social communication create a high-quality and extensive experience for both buyers and sellers.

Aaron Levant, CEO of NTWRK, said that he was honored that Kering and other investors participated in this financing. NTWRK's vision is to become the largest live shopping platform that combines pop culture and will be committed to providing a high-quality shopping experience for Generation Z and millennials. In addition, NTWRK's products, sellers and buyers' community will make it a leader in the emerging streaming shopping industry.

Gregory Boutté, Chief Customer and Digital Officer of Kering, said that investing in NTWRK is part of Kering's development strategy. Kering is developing disruptive experiences for the next generation of luxury consumers, and joining e-commerce live streaming is a very effective means. We will enhance online sales through live streaming with goods.

Editor ✎ Nicole/

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