What is Carrefour? Carrefour Review

1. Advantages of retail cross-border e-commerce:

Cross-border e-commerce can optimize customer experience by opening cross-border experience stores and conducting omni-channel and full-scenario marketing such as store QR code scanning and online shopping malls; use the new retail system to connect logistics and customs, speed up the customs clearance of three documents, and improve operational efficiency; sell global products through diversified retail scenarios and distribution channels, and market to customers through omni-channel marketing.

2. How to do new retail in cross-border e-commerce?

1. Omni-channel and full-scenario operation: Open experience stores and fully digitize customers through diversified retail scenarios and distribution channels.

2. Connect with warehousing and logistics: Connect with multi-channel supply chains to enrich cross-border commodity categories and services.

Through the backend ERP system, we connect with overseas imported cross-border goods, while introducing high-quality domestic goods to enrich the categories and services of cross-border goods.

3. Integration with customs declaration procedures: Integration with payment institutions, logistics companies, and customs clearance platforms, and centralized declaration of three documents in one.

3. Retail e-commerce operation skills:

1. Control costs. Under the premise of packaging quality and good products, cost control is the most difficult and most important.

2. Develop channels. Traditional brands need a professional e-commerce operation team to develop online channels. At the same time, they need to have the ability to look at users as a whole and have a thorough understanding of offline and online user consumption behaviors and user needs.

3. Hold events. Promoting activity, attracting new users and retaining users are issues that new retail e-commerce sellers need to consider. How to activate potential users and increase the activity of old users through events can also reduce the cost of acquiring new customers if controlled well.