What is Amazon Dragon Boat Project? Amazon Dragon Boat Project Review

The full name of the Dragon Boat Project is "Amazon China Dragon Boat Collective Trade Cross-border Logistics Service", which is the strategic layout of the Amazon Logistics Plus Project in China. Amazon officials hope to provide one-stop transportation, warehousing, packaging and delivery services for FBA products sold on the Amazon website based on free warehouses in the UK, the US, Germany, France and other countries, and ultimately achieve warehousing at the origin and sales in logistics.

About the Dragon Boat Project

The Dragon Boat Program provides LCL (consolidated container) logistics services and does not accept small batches of scattered mail. Amazon sellers in China can directly ship goods abroad through Amazon's planes, ships and trains, changing the traditional model of relying on express delivery or third-party logistics to ship goods abroad. Amazon is responsible for delivering the goods to the FBA warehouse in the country of sale, which is stable, fast and efficient. In addition, customers who participate in the Dragon Boat Program can make advance reservations for FBA warehouses to ensure that the goods can be warehoused in time, 5 days earlier than ordinary FBA goods.

Main mode of transportation

Dragon Boat Project only provides sea and air shipping, no express delivery service.

Influence

1. The Dragon Boat Project has brought great convenience to Chinese sellers. It not only guarantees timeliness, but also saves a lot of capital costs, especially in terms of customs clearance in multiple countries. In the past, the hot-selling products on Amazon by Chinese sellers were mostly thin and light categories, such as clothing, accessories, 3C digital products and peripheral accessories, toys, auto parts, etc. Products with larger size and weight could only be "overwhelmed". After Amazon launched the Dragon Boat Project, it will bring better development opportunities for large furniture, whirlpool bathtubs, outdoor swimming pools and other products.

2. The Dragon Boat Project helps Chinese sellers better explore markets in various countries, such as breaking down multiple barriers in Europe, including cross-border regulation, taxation, language, freight and delivery, and bringing goods to all European countries.

3. For middlemen and traders, they face more challenges. The Dragon Boat Plan has lowered the threshold for manufacturers to enter Amazon. In the past, the main reason why manufacturers failed to do cross-border e-commerce was that the retail and logistics processes were complicated and it was difficult to recruit professional employees to do these things. Amazon has solved the problem of online retail through the guidance of global store opening and investment managers, and provided a one-stop logistics service through the Dragon Boat Plan. As long as the manufacturer's products are really good, it is not difficult to do business on Amazon, and the transformation of cross-border retail is just around the corner.