What is Unbounce? Unbounce Review

Function

1. Create a landing page

Unbounce seems to be trying to integrate all the functional content into one interface, as shown below, this is their main interface:

2. Conversion rate tools

The system allows you to set custom rules for triggering pop-ups and banners based on visitor activity, URL, location, referring URL, and cookies. You can also set the display frequency and schedule elements according to activity cycles.

3. A/B Testing

Unbounce offers A/B testing to help you critically analyze different campaigns and subsequently make informed decisions.

4. Landing Page Analysis Report

The Landing Page Analyzer tool crawls your landing pages, identifies potential issues, and generates a comprehensive report at the end.

develop

Launched in 2010 with the Unbounce blog, written by co-founder Oli Gardner.

In 2012, the company raised about $1 million in an initial group investment.

In 2014, the company opened a second office in Montreal, Quebec, and in addition to Canada and the United States, it also began operating in Europe, Australia, and South America.

In 2016, Unbounce opened an office in Berlin, Germany, and was ranked as the 14th fastest-growing tech company in Canada.

In 2017, the company launched Convertibles, a series of website ads designed by the platform’s users that can appear at different moments in a web browser.

price

Basic Edition - $99/month or $79/month (annual payment). The Enterprise Edition does not support trial.

References

• 1. Introduction to Unbounce’s functions: Operational wisdom [cited on 2019-01-31]