Hot topic of the week! Facebook will launch Shops shopping service and reach cooperation with Shopify and others

Hot topic of the week! Facebook will launch Shops shopping service and reach cooperation with Shopify and others

Facebook to launch Shops shopping service


On May 20 , Facebook CEO Mark Zuckerberg said on Tuesday that the company will launch a service called "Shops" that will allow businesses to display and sell products on the platform.


Shopify recently launched a new shopping app called "Shop" , which adopts a store-first search algorithm. When users search for stores through Shop, a list of stores that match the search will appear.


In addition, Facebook will also carry out closer product integration cooperation with seven e-commerce platforms including Shopify, and will announce the cooperation with Shopify CEO Tobias Rück through live video.




Lazada's brand mall LazMall is open to brand merchants


LazMall is an online brand mall on the Lazada platform, covering categories including consumer electronics, clothing, personal care, groceries, etc. After merchants settle in, they will have brand-exclusive channels, logos, and resource allocation.


It is reported that the exclusive logo allows consumers to clearly identify LazMall products, thus eliminating their shopping concerns. Whether on the PC or APP side, stores and products will have exclusive LazMall channels. After entering LazMall , brand stores will also receive higher search rankings and exposure in the search bar. In addition, after entering LazMall , you can enjoy exclusive activities such as Brand Mega Offer , which will bring more traffic exposure to the brand.




AliExpress advertising " Lingxi Recommendation " feature will be launched soon


Among the users who purchase goods on the AliExpress platform, in addition to those who choose to search for specific products and have strong purchasing desires, 67% of users are " shopping while browsing " . Lingxi Recommendation can stimulate users' desire to buy and place orders while they are browsing.


The starting point of AliExpress's " Lingxi Recommendation " service is to meet the merchants' demands for active marketing. It will provide merchants with a wealth of delivery tools and data feedback in the core links of the overall buyers, and guide merchants to do a good job of marketing on the site. Currently, Lingxi Recommendation has been opened internally and is expected to be officially launched at the end of May.




Breaking news! Canada exposes a list of 60 unqualified mask companies


Recently, the Canadian government issued an official announcement. While warning about the quality and safety of some imported masks and other epidemic prevention materials, it also exposed a several-page list of unqualified mask companies. Dozens of Chinese mask manufacturers were included in this " blacklist " !


This is different from the previous lists of the U.S. Centers for Disease Control and Prevention ( CDC ) and the U.S. Food and Drug Administration ( FDA ). The list released by Canada this time has added a column that makes related mask companies worried - the recall of unqualified masks!


This means that these companies may not only lose both money and goods, but may also face claims and accountability! Chinese foreign trade and logistics companies need to pay special attention!



eBay releases hot-selling products and consumer trends in the US: Fitness categories grow rapidly


On May 18 , eBay recently released the latest hot-selling products and consumption trends on its US site. Among them, sales of categories such as home office, leisure and entertainment, and fitness products are all on the rise.


In the home office category, webcams achieved a 2,000% sales growth, headphones sales increased by 260% , WiFi receivers, lighting equipment, office furniture, and speakers sales increased by 195% , 175% , 155% , and 150% , respectively.


In the leisure and entertainment category, sales of virtual reality helmets increased by 590%, sales of headphones increased by 445% , and sales of game controllers, game consoles, electronic games, and board games increased by 265% , 245% , 140% , and 100% , respectively.


The fitness products category grew rapidly, with dumbbells achieving a 3,000% sales increase, weight plates increasing by 2,000% , pull-up bars, kettlebells, benches, and resistance trainers increasing by 1,800% , 1,500% , 1,400% , and 785% , respectively.





(Source: Maiwen)



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