The United States will ban fake online shopping reviews in October, and violators will face civil penalties

Recently, according to foreign media reports, according to estimates by US consumer protection organizations, an average of about 30% to 40% of online shopping reviews are false. However, this situation will change. The US Federal Trade Commission will ban false online shopping reviews in October, and violators will face civil penalties.

The new regulations are as follows:

① Prohibit users from posting false reviews and recommendations, including those generated by artificial intelligence.

② Comments from users who have not experienced the product or service are prohibited.

③ Enterprises are prohibited from providing monetary rewards or other forms of compensation for positive or negative reviews.

④ Company employees are prohibited from writing false reviews.

⑤ Enterprises are prohibited from using legal threats or intimidation to prevent consumers from posting negative reviews.

⑥ It is prohibited to intentionally buy or sell social media accounts.

The survey shows that about 76% of consumers must check reviews before online shopping, and 93% of consumers believe that online reviews have a significant impact on their purchasing decisions. The introduction of the new regulations will create a more fair and transparent shopping environment for consumers.

Author✎ Summer/
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