Temu tops the US App Store annual downloads list! TikTok ranks third

It is learned that on December 16, according to foreign media reports, according to the App Store popular application and game list released by Apple, Temu once again became the most downloaded free application in the United States.

It is understood that Temu has continued to lead this year after surpassing TikTok to top the list last year, showing its continued influence in the e-commerce market. Meta's Instagram Threads ranked second in downloads, a significant improvement since ranking third in 2023. TikTok, however, fell to third due to a potential US ban. OpenAI's ChatGPT followed closely behind, ranking fourth, slightly higher than Google's search app.

In the list, other Meta apps such as Instagram and WhatsApp ranked sixth and seventh, but their rankings have dropped compared to the past. In addition, CapCut, the international version of Jianying, ranked eighth, followed by YouTube, Gmail, Google Maps, Shein, and Facebook ranked 13th. The top 20 apps also include Telegram, Snapchat, Cash App, Spotify, Max, McDonald's and Amazon.

Industry observers pointed out that Temu is gradually expanding its influence in the US market with its low-price strategy and diversified product supply. In November, it was reported that Temu was increasing its supply of toys in the US and Europe and gaining a competitive advantage in multiple categories by offering sellers lower fees. This strategy not only attracted price-sensitive consumers, but also enabled Temu to rise rapidly in the e-commerce market.

In the future, as Temu continues to optimize its supply chain and improve user experience, its position in the US market is expected to be further consolidated. However, in the face of strong competitors and platform regulatory pressure, how Temu can maintain growth and improve customer loyalty will continue to be the focus of attention.

Author ✎ Rayna/

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