In 2022, AliExpress's global visits were twice that of Amazon!

We Are Social has once again partnered with Meltwater to publish its Digital 2023 report, which provides a more detailed look at the most visited types of websites, the most visited web pages, and the role of social networks in the online world.

The most visited website types in the world

According to data from the Digital 2023 report, during 2022, 94.8% of Internet users worldwide connected to chat and instant messaging platforms (95.6% in 2021), accessed social networks at a rate of 94.6% (95.2% in 2021), 81.1% visited web search engines (83.6% in 2021), 76% visited shopping-related websites (58.1% in 2021), and 55% (56.9% in 2021) entered maps and location services.

Google ranks first among the most visited websites in the world

According to data collected by Similarweb between December 2021 and November 2022, Google remains the most visited website in the world as of January 2023. The top 10 most visited websites on the Internet include:

1. Google

2. youtube.com

3. Facebook

4. Twitter

5. instagram.com

6. Baidu

7. AliExpress

8. Wikipedia

9. Yahoo

10. xvideos.com

AliExpress has twice as many visitors as Amazon

Alibaba Group's e-commerce has made a stunning leap in the rankings and is now ranked seventh among the most trafficked websites in the world, although there is still a big gap from the undisputed leader Google.com. AliExpress is the first e-commerce website in the table and its visits are almost twice as much as Amazon, which ranks thirteenth among the most visited websites in the world.

Here are the global visitor rankings for January 2021-2022:

Social network tops the list of most visited websites in the world

The report shows that the average time that Internet users browse Google is 11 minutes and 9 seconds to 21 seconds, which is 87.1 billion times less than in 2021. As for YouTube, the average time it attracts users' attention is 21 minutes and 32 seconds, which is about 10 seconds less than last year. Facebook has 19.4 billion visits, with an average stay time of 9 minutes and 58 seconds (a decrease for the second consecutive year).

Twitter has maintained its fourth position in the top spot in recent months, with an average user stay of 10 minutes and 45 seconds (just one second more than in 2021) and a total of 6.91 billion views. Meanwhile, the average viewing time of Instagram posts is 7 minutes and 46 seconds (5 seconds more than in 2021).

The most searched terms on Google in 2022

It is learned that according to data collected from January to December 2022 , "Google" and "YouTube" are positioned as the most searched words. " Vídeo " did not even enter the list in 2021, but soared to third place in 2022. "Facebook" dropped from second place in 2021 to fourth place in 2022. The word "weather" still ranks fifth, "translation" ranks sixth, and "WhatsApp" ranks seventh. "Amazon" ranks ninth, tenth is "Instagram", and "Whats App Web" dropped two places to 11th.

Editor ✎Estella/

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