It is learned that according to foreign media reports, the US Federal Trade Commission (FTC) will introduce new regulations to crack down on false positive reviews, curb negative reviews and pay for positive reviews.
The FTC has been cracking down on fake reviews, and has issued guidance to major online platforms, but without regulatory authority, it has been unable to stop the increase in fake reviews.
"Because consumers rely on reviews when purchasing a product or service, fake reviews can drive sales of low-quality products or services," the FTC said. "Unfortunately, the explosive growth of online marketplaces and platforms has made it easier for some companies and sellers to fabricate and use fake reviews to drive sales. This makes it difficult for consumers to distinguish real recommendations and provides bad actors with every incentive to use this illegal practice."
"Deceptive and manipulated reviews deceive consumers and cause businesses to lose credibility," the agency said in a statement.
The FTC is exploring a new rule to impose civil penalties on people who create fake reviews in an effort to make online commerce fairer, FTC Commissioner Samuel Levine said.
According to the Advanced Notice of Proposed Rulemaking (“ANPR”) published on the FTC’s website, the FTC is seeking public comment on the following conduct:
Editor ✎ Nicole/ Disclaimer: This article is copyrighted and may not be reproduced without permission. |
>>: How many reversals will there be in the Twitter layoffs? Will Musk's violent layoffs happen?
Amazon A+ pages are different from ordinary produ...
It is learned that the American social e-commerce ...
Step 1: Find keywords First, sellers need to crea...
<span data-shimo-docs="[[20,"获悉,据外媒报道,在卖家举...
Fyndiq is Sweden's largest discount promotion ...
Everyone just returned home for the New Year I gu...
<span data-shimo-docs="[[20,"建立一个百万级电商业务的秘...
1. The product you are least confident in and have...
GST stands for Goods and Services Tax, which can b...
It is learned that according to foreign media repo...
It is learned that e-commerce giant Amazon's e...
AgoraPulse is a social media management platform t...
Findlayrowedesigns is a premium gift shop and bout...
TAXEURO (Germany One Europe Accounting Firm) is th...
NO. 1 A small number of them have VC numbers. If y...