Cross-border high-quality updates-analyze competitors|advertising optimization|register US account|buy words

1. Summary and analysis of Amazon competitor listing skills and steps

1. How to check if the competitor product has merged zombie links/merged several sub-bodies: The simplest way is to see other reviews that do not belong to this product in the review content, which means it has been merged; use the plug-in to see if there are multiple reviews when the review curve is online, and whether there are sudden increases or decreases in the middle. If so, it has been merged; merged several sub-bodies; add a product variant - add or update an existing variant series - search for Asin, which will show the number of all variants of the current listing, Asin variant attributes and other data

How to know which of the links of competing products sells better/is the main one: look at the number of comments, which one is the main one/selling well. Use plug-ins such as helium 10 to download reviews. You can also download comments to see if others have picked up zombie links.

2. Amazon advertising full-dimensional promotion and optimization plan

3. Teach you step by step how to apply for an Amazon account with a complete set of US company documents at the lowest cost

Because accounts applied for by US companies are less likely to be reviewed, because Amazon trusts local companies more;

Note: When applying, you should de-sinicize and apply as a real local company in the United States.

So we have to solve a few problems

1. U.S. company and registered address

2. IP

3. Application environment

4. Credit card and receiving account

5. Phone

First of all, if you are applying for a US company, don’t register in a tax-free state recommended by the service provider. Tax-free means exempting from state taxes, not federal taxes. Also, do you really need to file taxes and maintain an Amazon account every year? Also, don’t follow the trend of Chinese people registering in which state.

If you really register a company for the purpose of opening an Amazon business, you do not necessarily need to file a tax return every year. You can close the company 10 months after the registration is completed. The company closure fee is about $ 100 . Then the service provider will be very unhappy because they will not receive any money. The tax return fee is $ 10,000 every year . Then they will cheat you. There are only a few reasons.

4. How to embed keywords in Amazon listings? Sharing on keyword embedding techniques

1. Seven skills

1. You need to summarize the results yourself and check what the hidden words are for at least 5 competing products.

2. Try to bury keywords with large traffic in the title, and the keywords should be closely followed by brand words.

3. Embed text into the QA questions and answers. 1-2 is best, and 3-4 can be embedded in the reply.

4. Do not repeat and stack buried words to reduce the sense of repetition (even if they are core keywords). It is best to use single sentences or phrases to avoid overly long keywords.

5. Sort the keywords according to their relevance and accuracy. Generally, they are divided into core words and long-tail words. When embedding words, embed them in the order of priority to ensure reasonable fluency and correct spelling.

6. Due to space limitations, some sellers will use abbreviations. Sellers need to consider whether these abbreviations will be used by buyers. If not, then sellers need to change keywords.

7. After embedding keywords, you need to continuously optimize and iterate the keywords. If you find that the advertisement is ineffective, the main reason may be that the keyword settings are inaccurate.

5. Amazon traffic and conversion