New trend! How to use Tiktok to bring 500% free traffic to Amazon?

Under the global epidemic in 2020, many sellers on cross-border e-commerce platforms suffered heavy losses. The platforms' wavering policies and frequent blocking of listings and accounts have left sellers with lingering fears. Under such circumstances, multi-platform and multi-channel operations have become a need for forward-looking sellers.

So, what is the most popular thing in 2020? Without a doubt, it is short videos!

There is no need to say how popular Douyin is in China, and its international version TikTok has set off a short video craze all over the world!

According to data from Sensor Tower, TikTok had more than 700 million downloads worldwide in 2019. In its list of the most downloaded social media apps in the world in January 2020, TikTok ranked first in the world with 104.7 million downloads, even surpassing Facebook.

With the rapid growth of traffic on the TikTok platform, its demographic dividend and content dividend are rising rapidly. This period is the best time for advertisers to gain high profits at low cost. Therefore, TikTok has helped cross-border sellers find another channel to build brands and promote overseas traffic!

Today, when platform traffic is becoming more and more expensive, whether it is directing traffic to platforms such as Amazon or independent sites, or selling products through live streaming, or even evaluation, the value behind it is immeasurable.

TikTok is similar to the domestic version of Douyin, and has its own unique algorithm. Its decentralized algorithm fully enables small sellers to achieve big sales. As long as small sellers make good video content, they can still quickly attract fans and drive product sales.

Last year, TikTok began testing a shopping cart feature in the United States. The video contained a shopping cart link, which could be used to redirect to the seller’s AliExpress/Amazon store.

Also, you can now add your AliExpress/Amazon/independent website official website link on the homepage!

If you build up a Tiktok account and have a certain fan base, it means that you can bring huge free traffic to your store. Isn’t that better than paying advertising fees to the platform?

I believe that seeing this, many sellers are eager to try. But please note that Tiktok is not as simple as imagined. After all, this is an APP for foreigners, so it is not so friendly to Chinese netizens. Sellers who want to enter Tiktok must first overcome the problem of downloading the APP.

Source: Cross-border Live