Which has a greater impact: Amazon stopping sales or running out of stock?

To open a store on Shopee, there is no need for deposits, service fees, store rent and other fees. The platform only needs to withdraw sales commissions. One computer can manage multiple stores. Moreover, Southeast Asia is now a blue ocean market with a population of 600 million and great development potential.

Amazon has many advantages. It can earn price differences and exchange rate differences, which has huge profit margins.

Compared with the average unit price of global shopping websites, the average unit price of express delivery is US$10, and the average unit price of Amazon's WISH12 is US$17.

The target market here includes the cross-border e-commerce platform you are about to enter. Whether you finally choose Amazon, EBay, Wish or Shopee, etc., you need to have an in-depth understanding.

2. How to prevent out-of-stock

1. If financial resources permit and sellers are sure that the products do not have infringement or quality issues, they can stock more inventory appropriately. Sufficient quantity is a necessary condition for creating hot-selling and best-selling products.

2. In terms of delivery, sellers can use a combination of express delivery, air transportation and sea transportation to ensure timeliness and reduce freight costs. At the same time, they should also adopt an appropriate quantity and frequency of each shipment, and do not wait until the stock is out of stock before rushing to replenish.

3. Ensure good communication with suppliers and ask them to prepare goods for you in advance or reserve a batch of goods in your own inventory in advance in case of emergency.

4. If the goods are on the way and the inventory in the FBA warehouse is almost sold out, the seller can adopt the method of self-delivery and follow-selling to ensure that the listing is still online even if it is out of stock.

5. Since Amazon has multiple sites, when replenishing stocks at each site, as an operator, you should clearly know the logistics time of each country, the overseas warehouse code of each category, the cycle of listing and arrival, etc.

6. Amazon’s backend has complete sales reports, which can tell you exactly how much is sold each month. So once we are approaching the red line, we will directly replenish the goods through express delivery. Even if there is no profit, our ranking will not drop. Then we will accelerate replenishment through air delivery to maintain normal profits. We will also gain competitiveness through large-scale replenishment through sea delivery if conditions permit in the later stage.

7. By combining new and old goods, discarded goods and heavy goods, and best-selling goods and second-best-selling goods together, the cycle and frequency of general goods can be increased, thereby reducing logistics costs.

8. The most meaningful method, which is also not adopted by most sellers, is that sellers can follow the sale of a listing and use FBA for delivery. That is, for the same listing, the seller has two SKUs (or even three) that are all shipped by FBA. If sellers follow the sale of multiple SKUs of the same listing and use FBA for delivery, and if they can cooperate with the "small batch, multiple batches" delivery method, so that your listing is often in a state of almost sold out (Only X left in stock), the sales of this listing may also be better.

9. You can use the software to track product replenishment. Cover all overseas warehouses and third-party logistics, accurately reflect the inventory status of each SKU. Automatically generate purchase orders and prepare goods before the peak season.