Markafoni is Turkey's first online fashion retailer. It is a flash sale website similar to Vipshop, which sells a variety of brands every day with discounts of up to 90%. It is also one of the first merchants to go beyond Turkey. Founded in 2008 Closed in June 2017AcquisitionsNaspers bought Markafoni in 2014. Markafoni was small at the time but was growing rapidly in the e-commerce market, attracting Naspers, which has strong influence through its 33% stake in Chinese internet giant Tencent. Development HistoryIn 2009, Markafoni launched its flagship website in Sydney. In 2010, it continued to enter Greece, Ukraine and South Korea. In 2011, Markafoni launched its official Polish website. On June 1, 2017, Markafoni, a Turkish e-commerce and fashion company owned by a South African media and Internet giant, announced that it would close at the end of June, without giving detailed reasons for the closure. |
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