Cross-border e-commerce product selection: Top 10 best-selling products in summer 2019

Here is a list of the best-selling products for summer 2019:

Light strings become popular in June every year, and then reach their sales peak in the peak season of November. If sellers start promoting early in the summer, they will not miss out on the early sales, and they can also prepare the best performing ads in advance for the following peak season.

String lights are generally impulse purchases, so Pinterest, Instagram and Facebook are the best platforms. You can contact influencers on these platforms, send them samples, and ask them to take photos of related decorations and post them online.

In the boring summer, messy and frizzy hair makes you even more depressed. The ionic hair brush can smooth out frizzy hair and give you a relaxing summer.

Platforms such as YouTube, Instagram, and Facebook can play a role in product promotion. For example, using YouTube videos to introduce the functions of a product and showing before and after comparisons can increase conversion rates.

Inflatable products are very popular products every summer, and 2019 is no exception, with more inflatable products emerging. Inflatable lounge chairs, inflatable swimming pool drink holders, flamingos, etc. are very popular. Millennials and Generation Z are the target users of this type of product.

Floral patterns, flowing skirts, and short or no sleeves are the hallmarks of a classic summer dress. Searches for summer clothing have been increasing, with sales peaking in May and June, and still hot in July. According to data from Keywords Everywhere, searches for summer dresses are as high as 300,000 per month.

Summer products like clothing are best displayed on platforms with good visual effects, such as Instagram, Pinterest, etc. If the budget is limited, just put the product purchase link directly on the platform.

The summer heat is enough to melt people, and ice cream is definitely your savior. Ice cream makers are very popular in summer and are a must-have in the kitchen. They are also suitable as gifts.

Products like ice cream makers are best promoted through search, mainly around Google and Pinterest. You can write SEO articles around "best ice cream makers" or "how to make ice cream" and promote them on Pinterest. To get sales right away, try Google Shopping ads.

Beach towels have been very popular in recent years, with a variety of styles such as pizza and watermelon looking very photogenic. There are 90,500 related searches per month, and June and July are often the peak sales season for this product.

Beach towels are mostly impulse purchases, so running ads can bring high conversions. You can also market through email.

Last summer, grill mats were popular, but this year, grilling equipment is the new trend. June and July are the barbecue season, and many families are buying related products. Google Trends shows that searches for "kebab" are increasing.

The best way to promote grilling equipment is to let people see actual results, so videos are good for attracting impulse purchases. Videos of kitchen supplies tend to work well, and you can post them on YouTube to get traffic.

This water mat can mobilize the child's senses, help development, and improve the baby's motor skills. The audience of this product is mainly new parents, and the advertisement can be targeted to this type of users.

Wedge Sandals have become increasingly popular over the past few weeks. On Google Trends, searches for sandals are also climbing, peaking in June.

You can try a combination of paid and free promotion, or contact fashion influencers and ask them to promote your products.

Remote control cars are one of the most popular outdoor toys, with sales growing continuously. With 110,000 searches per month, they are a "net celebrity" among children's toys.

You could create a video about the remote control car and post it on YouTube, or create a Facebook ad to entice parents to buy it.