Big news! Facebook will allow short video creators to monetize through advertising

According to Reuters, the social platform "Facebook" said on March 11 that the company will allow content creators on its platform to earn revenue from short videos in the form of advertising.

The announcement was released by Facebook via a blog post, in which the company detailed its plans to help creators achieve further monetization. Previously, many of Facebook's competitors have been attracting well-known social KOLs through more generous monetization plans.

Take Snapchat as an example. Its parent company Snap pays $1 million every day to the short video creators on the "Snapchat Spotlight" section. In addition, Twitter recently announced that the platform will launch a "Super Follow" service, and KOLs who open this user can sell exclusive content to the fan group.

Facebook said that creators can now earn advertising revenue through short videos as short as one minute, while the previous minimum video length was three minutes. In addition, Facebook will also test sticker ads in short videos, and content creators can use these stickers to monetize in their Facebook Stories section.

In addition, Facebook will also allow more creators to earn advertising revenue through live video broadcasts. Facebook also said that the company will issue a total of $7 million in rewards in the live broadcast monetization project Facebook Stars. After receiving the rewards, users can reward creators on Facebook Live.

(Source: Cross-border Black Technology)