Warning! Warning! Amazon is strictly investigating this type of review invitation method!

Amazon sellers all know how important reviews are to listing rankings and sales conversions. In order to get high-quality reviews, many sellers may try various review-boosting methods, such as asking for reviews on the site, posting small cards to invite reviews, or looking for reviews from influencers.

However, Amazon has been cracking down on fake orders in recent years. In 2023 alone, it cracked down on fake orders many times, and many sellers' accounts were shut down. The fake order situation has been restrained a lot.

(Of course, this is only the case online. Many offline sellers will choose to ask for reviews via postcards.) Whisper...

When sending a postcard to request a review, the product and the postcard are not mailed together. Instead, the product is mailed first, and the postcard is sent to the buyer separately some time after the buyer has received the product.

This method is more covert and safer than previous online review requests, and Amazon should not be able to detect it.

Recently, a seller posted on a certain platform that he suspected Amazon was secretly investigating sellers who used postcards to request reviews.

Logically, this method is not within the scope of Amazon's detection, so how was it detected? ? ?

There is an old Chinese saying: "If you don't want others to know, then don't do it yourself." Amazon is a technology company after all, and it has some skills. Now it is working closely with AI, so it is very fast to find patterns and loopholes. It is said that Amazon used AI to identify that some consumers have gift cards of the same amount and have left comments on the same link. So they followed the clues and found a big one......

There is no doubt that sending postcards is effective. Many larger sellers are now using this method to ask for reviews. According to relevant data, the review rate of sellers who use postcards to ask for reviews is as high as over 10%! ! ! !

No wonder many sellers dare to take the risk of postcard review solicitation. Now Amazon has obviously seen the sellers' actions and it has become an open card. It is not clear whether Amazon will crack down on such postcard review solicitation behaviors on a large scale in the future. However, illegal operations will definitely be severely punished. Sellers still have to focus on the product itself, so that they can operate in the long run.