A major Amazon category is about to die...

A major Amazon category is about to die...

Okay, friends who were attracted by the title

Alice won't keep you in suspense anymore.

The category that suffered a devastating disaster was


Wedding Dress

This is a category with over 100,000 listings on Amazon.

It belongs to the Red Sea of ​​the Red Sea

The fierce competition among large, medium, small and micro enterprises is far more intense than imagined

This is an industry with highly concentrated production and sales

The largest wedding dress industry cluster in Southeast Asia is

Suzhou Tiger Hill

As early as the 1990s

There are already thousands of wedding dress shops in Huqiu

The reputation of Huqiu Wedding Street is well known throughout the country.

The rise of Amazon’s platform has added fuel to the fire

At that time, a wedding dress on the platform had to be at least

300 to 500 USD or more

So when the quality is not bad but the price is less than half

After Chinese-made wedding dresses entered Amazon

European and American buyers flock to it

In a short period of time, dozens of million-dollar sellers were created.

It can be said that the whole Suzhou

Amazon's e-commerce industry originated here

First-time sellers made a lot of money

Driven more manufacturers and new sellers

Many new sellers have also developed other categories

The whole industry is showing a thriving trend

We use JS to grab the listing data on the page

It can be seen that the average sales volume and

The average price is quite considerable

It is no surprise that sellers from all walks of life are rushing in

Facing a larger market and higher consumption levels

Suzhou wedding dress market should be booming

But because of the literal "fire in the backyard"

Back to before liberation

The time is frozen on May 29, 2018

A major fire accident occurred in Huqiu Sanhua Village 2

Many wedding dress workers died

The cause of the fire is still under investigation

But for Huqiu wedding dress industry cluster

Safety hazards caused by a large number of "three-in-one" places

The government has already started rectification actions

This is mostly produced in small workshops.

The Huqiu wedding dress industry is undoubtedly a major blow

However, there are still manufacturers driven by profit.

Still in Tiger Hill

Committing crimes despite the government's crackdown

However, this fire was a big blow to everyone.

Just like we had agreed beforehand

All the wedding dress practitioners in Huqiu made a unanimous decision

"Leave Suzhou!"

Overnight, the once bustling crowds of people and cars

Wedding dress street becomes deserted

Both manufacturers and sellers are

Rushing to leave Suzhou

In the short time since this severe blow

Wedding dress industry wants to regain its glory

It's almost impossible

However, there is another group of people complaining at this moment.

That is Amazon sellers without suppliers

A more reliable supplier will tell you where to restart.

But your next shipment is delayed indefinitely

It is possible that you cannot contact them directly.

Sellers who have lost their supply are as anxious as ants on a hot pot.

Losses aside, there are few alternative suppliers.

According to reliable sources

Now there are no more than 3 manufacturers that can supply goods in Suzhou.

Then the next time

Amazon's wedding dress category will face

Totally out of stock

The impact of out-of-stock will cause many

The seller's years of hard work have returned to the days before liberation.

While lamenting the changes, we should also think

When my upstream manufacturers also

Dramatic changes in policies/cause of disasters

Should I give up or start over?

Frustration is unavoidable.

Struggle is the main theme of life

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