ACC — The next largest off-site traffic entrance for Amazon!

ACC — The next largest off-site traffic entrance for Amazon!


text

Recently, most sellers have ACC, but some sellers still don’t. So how can you find a substitute? You can find the following third-party alliance platforms.

Back to ACC, today I will write an article to introduce Amazon's creator program, abbreviated as ACC.


01 What is the Amazon Creator Program?

Amazon Creator Connections is an off-site promotion tool officially launched by Amazon, which aims to connect brand sellers with content creators (such as bloggers, influencers, review experts, etc.) to achieve product promotion through a commission cooperation model.

The plan allows sellers to independently set their promotion budgets and commission ratios (minimum 10%). Creators promote products through exclusive links, and sellers only pay commissions after the transaction is completed, achieving precise "pay-per-performance" delivery.

Official introduction: Amazon Music Stream millions of songs Amazon Ads Reach customers wherever they spend their time 6pm




02 Why is the Amazon Creator Program worth investing in?

Core advantages:

1. CPS pays based on results : no need to prepay advertising fees, and the commission is only deducted after the transaction is completed.

2. Resource accumulation : You can cooperate with high-quality influencers for a long time and accumulate off-site promotion resources (such as YouTube, blogs, social media, etc.).

3. Flexible and applicable : It is especially suitable for special categories (such as adult products) or new product cold starts that cannot be advertised on the site .

4. Increase the channels for placing orders : If you encounter big bloggers or big media to help promote your site, the ranking on the site will go up immediately.

Kind tips:

1. Currently, Amazon sellers can only set a minimum budget of $5,000, a minimum commission rate of 10%, and a minimum period of 1 month.

2. Cannot cancel/pause/change commission ratio/cannot reduce budget, only increase it, account balance deduction

3. There are many celebrities who cheat on samples, and they need to be identified



03 Background location—How to check whether I have a creator plan?

Path : Log in to Amazon Seller Central → Click "Advertising" → Select "Campaign Management" → Enter "Branded Content" → Find "Amazon Content Creator Program".




04 How to start the Creator Program?

1. Create an activity :

Go to the “Creator Program” page → Click “Create Campaign” → Fill in the brand introduction, product selling points, commission rate (10%-15% is recommended) and budget (minimum $1,000).

2. Set promotion content :

Provide product links, discount codes (optional), and concisely name the event (for example, "brand name + product keywords + usage scenarios").


3. Wait for influencers to contact you :

Within 24 hours after the activity is created, the creator will contact you via an internal message to discuss sample delivery or promotion details.



4. Monitoring and optimization :

Regularly check background data, analyze conversion rate and ROI, and adjust commissions or budgets in a timely manner.




<<:  New opportunities for sellers! Amazon launches "Retail Advertising Service"

>>:  Attention! Amazon's "flash sale price" calculation rules have changed

Recommend

Amazon secretly changed the product ranking rules? !

Yesterday afternoon, a bug occurred on the Amazon...

What is Feedvisor? Feedvisor Review

Feedvisor is an e-commerce startup that specialize...

Can’t spy on products after BSR 100 anymore? This software can check!

Previously, if you wanted to view the top 100 to 4...

What is Wanzhou Business School? Wanzhou Business School Review

Shenzhen Wanzhou Business School is a platform ded...

What is Deutsche Post World Net? Deutsche Post World Net Review

Deutsche Post World Net is a German company. Its C...

What is AMZ.One? AMZ.One Review

AMZ.One is a comprehensive Amazon sales tracker wi...

What is Foodpanda? Foodpanda Review

Foodpanda is a startup that provides one-stop serv...

What is ioffer? ioffer Review

iOffer is a negotiation-based transaction system w...

What is FunMart? FunMart Review

FunMart is affiliated to Hangzhou Fengmang Yishang...