2024 US e-commerce app rankings: Temu downloads surpass Amazon to top the list

It is learned that recently, according to the data from Sensor Tower's "Mobile Application Annual Report" in 2025, the top five e-commerce applications with the highest downloads in the United States in 2024 are Temu, Shein, Amazon, Walmart and Shop, while the top five e-commerce applications worldwide are Temu, Shein, Meesho, Amazon and Shopee.

Temu's growth trend is consistent with data previously released by AppMagic. As of September 2024, U.S. consumers have downloaded Temu apps more than 200 million times, accounting for 27% of its total global downloads since its release in 2022. According to data from Statista and AppMagic, Temu's global downloads in 2023 reached 337 million times, nearly 80% higher than Amazon. From May to July 2024, Temu's monthly downloads exceeded 50 million times, about three times that of Amazon. In August 2024, the app's global downloads were close to 55 million times, a year-on-year increase of 42%.

The report also pointed out that in 2024, global consumers' spending on in-app purchases and subscriptions in mobile apps will reach $150 billion, a year-on-year increase of 13%. Global users' cumulative mobile usage time reached 4.2 trillion hours, a year-on-year increase of 5.8%. However, global app downloads fell slightly by 1%, totaling 136 billion times. Consumer spending on non-game apps has exceeded that of game apps for four consecutive years. In 2024, total non-game app consumption increased by $14 billion, an increase of 25%.

In addition, the market for generative AI applications has grown rapidly, with total revenue from AI applications including ChatGPT, Google Gemini, and Doubao reaching nearly $1.1 billion, a 200% year-on-year increase. Users have spent nearly 7.7 billion hours on AI chat applications such as ChatGPT and Character AI, and applications containing the keyword "AI" have been downloaded 17 billion times.

Author✎ Summer/
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