It’s too much! A large number of sellers’ new product listings are hidden by Amazon!

Recently, sellers on the Amazon platform have encountered an "unfair" phenomenon:

When Amazon sells the same product as a third-party seller, the third-party seller’s new product listing may be hidden by the platform .

The hiding of product lists directly leads to a decrease in product exposure , making it difficult for buyers to find the seller’s products, which directly affects the click-through rate and conversion rate of the products, ultimately leading to a decrease in sales!

This situation could have an impact on all product categories, especially book sales.

Some sellers have noticed that even if they offer lower prices than Amazon, their product listings will not be displayed by default unless the buyer actively clears all filters .

This phenomenon has caused sellers to question the trust and fairness of the platform!

Some sellers pointed out that Amazon seems to be using its platform advantage to promote its own products by hiding other sellers' product listings! And Amazon itself can list many out-of-print books with extremely low prices and extremely long shipping times!

This operation not only suppresses the quotations of third-party sellers, but also affects the visibility and sales opportunities of the products!

The visibility of your products is key to attracting buyers. Once your listing is hidden, it will have many disadvantages for the seller:

①The product is not competitive

②Affect buyers’ trust in sellers’ brands

③Declining sales will also lead to inventory backlogs, increasing sellers’ costs

Additionally, some sellers have found their items being sold by other sellers as new and suspect that these items may be liquidation inventory or returned items.

Sellers are calling on their peers to verify and share their findings to determine how widespread the problem is and to consider reporting it to competition regulators .