What is Wooplr? Wooplr Review

Introduction to Wooplr

Wooplr was founded by four co-founders in 2013. The platform aims to allow consumers to better enjoy their shopping experience through time, place, interests, friends and other aspects. To this end, the company has developed a single-point control mobile application to manage the company's marketing, platform community building and product sales. At the same time, users can also upload their shopping details to make it easier for their friends and family to find their favorite stores.

Wooplr Resources

Long-term accumulation has brought together a large number of high-quality Internet celebrities on Wooplr. According to data released by Wooplr in August last year, the number of monthly active users reached 8 million, and tens of thousands of social sellers are using Wooplr to sell goods, of which housewives accounted for 33%, Instagram Internet celebrities accounted for 22%, and students accounted for 21%.

Wooplr Profitability

In terms of profits, Wooplr shares the profits with the sellers, but Wooplr is unwilling to disclose the specific ratio.

Wooplr ceases operations

In May 2019, according to media reports, Wooplr, a well-known Indian social e-commerce company, has suspended operations. The direct reason for its suspension of operations was the break in its capital chain. Since 2015, Wooplr has frequently raised funds, and has raised a total of about 15.5 million US dollars so far. Before it stopped operating, Wooplr was still seeking a new round of financing, but because the original investors did not make further investments, it invested about 10 million US dollars in its competitor GlowRoad.

Wooplr Funding

In September 2014, Wooplr received more than $140,000 in investment from MakeMyTrip CEO Deep Kalra and other investors.

In February 2015, Wooplr completed a $5 million Series A financing round from Helion Ventures. The company used this round of funds to expand its team and business.

In February 2017, Wooplr, the Indian version of "Mogujie", completed a US$8 million Series B financing, led by Sistema Asia Fund, with participation from Amereus Group and existing investment institution Helion Ventures. The company will use the funds to further improve its products and technologies.

In August 2018, Wooplr received 127.89 million rupees in Series C funding. The investors included a number of investment institutions from India and China, but the specific identities of the investors were not disclosed.