What is Dash Button? Dash Button Review

cost

The Dash Button physical button essentially requires a deposit, which is returned after the first purchase. The virtual button is free.

use

The usage of Dash Button is very simple. After unboxing, users only need to set the product purchased by a specific Dash Button and the delivery address on their mobile phone to complete all the initial settings. A Dash Button can only purchase products of a specific brand, which are determined by the brand.

history

Amazon launched the Dash shopping physical button in 2015. Users can stick this button near some consumables to quickly order goods that are about to run out. Interestingly, Amazon's Dash button was first released on April Fool's Day. At that time, the outside world thought it was a routine joke on April Fool's Day every year, because during this period, major technology companies would use their imagination to "release" some strange products. Amazon Japan also launched the Dash physical button in 2016, which is limited to Prime members . The price is 500 yen. The first purchase can enjoy a 500 yen discount, which is equivalent to a free gift. .

In 2017, Amazon announced a “virtual” version of the Dash Button.

Virtual Button

As the number of brands increases, user consumption habits develop, and the frequency of use increases, the demand for buttons and the degree of damage increase. At this time, virtual buttons come into being. Virtual Dash buttons are automatically generated based on the user's recent consumption records to support management, sorting, and temporary deletion, and avoid the transportation and waste of physical materials.

develop

As of the end of 2016, there are more than 100 different Dash Buttons for consumers to choose from, and product categories also include snacks, beverages, batteries, and various office supplies, etc. There are more than 200 brands connected, including PepsiCo Doritos, Red Bull, Energizer, Starbucks, etc.

In January 2018, in order to cater to the booming e-commerce, Amazon took the Dash button service to a new stage and launched a programmable Dash button service, allowing third parties to place a virtual Dash button on an Internet-connected device with a screen.

Amazon Mail

Amazon officially issued a reminder: All Dash button functions worldwide will be closed on August 31, 2019.

References

• 1. Dash Button is gaining more and more favor from manufacturers after one year of its release: Tencent News [cited on 2016-04-02T16:00:00.000Z]
• 2. Amazon: Dash button related functions will be closed on August 31st: Baijiahao [reference date 2019-07-31T16:00:00.000Z]
• 3. Amazon's virtual Dash Button is open to third-party manufacturers, and you can place an order with one click by touching the refrigerator screen: TechNode [cited on 2018-01-08T16:00:00.000Z]
• 4. Amazon adds a virtual version of its Dash button, further improving the one-click purchase experience: TechNode [cited on 2017-01-09T16:00:00.000Z]