Seize the opportunity! Kaufland.de x Cdiscount leads the European spring and summer store opening

Due to the impact of the epidemic, the demand for online sales has surged, and cross-border sellers have also ushered in the peak sales season. Now is a good time to boost sales. The number of new sellers on cross-border e-commerce platforms, led by Amazon, is also increasing day by day. Faced with a highly competitive market, in order to stand out from the crowd of competitors, in addition to competing with rivals in product selection, advertising, and logistics, how else can sellers improve the current situation?

It is better to take a long-term view and look at the broader blue ocean - Kaufland.de from Germany and Cdiscount e-commerce platforms from France .

Kaufland.de is a large European supermarket chain brand that has been deeply involved in the retail industry for more than 90 years . It has more than 1,300 offline chain supermarkets in Germany alone. Its official online platform has successfully become the third largest e-commerce platform in Germany with an 88% growth rate and an average monthly visit volume of 32 million .

The average order value on the Kaufland.de platform is 80.69 euros . The sales terms are transparent and friendly, and the backend operation is simple. The main categories of the platform include: 3C electronics, kitchen appliances, home furnishings, furniture, fitness equipment, etc.

Germany's e-commerce market ranks second in Europe, but the number of online shoppers in Germany ranks first with 41.2 million people . The reason is Germany's superior geographical location - located in the center of Europe , and developed logistics infrastructure . It can be seen that the development potential of Germany's e-commerce market is huge, and Kaufland.de is also the best choice for cross-border sellers who want to expand into the German market.

Cdiscount is affiliated to Casino Group , one of the largest convenience stores in France. It is the leading e-commerce platform in France with more than 13 million active users. Cdiscount sells all categories of products and has direct access to ten European countries.

At the same time, Cdiscount is also the e-commerce website with the best SEO in France and the e-commerce website with the fastest SEO ranking in France. Active traffic maintained a growth of 10.8% , GMV maintained a growth of 22% , and natural traffic maintained a growth of 80% . In 2020, online sales reached 4.3 billion euros .

Cdiscount not only has a complete system architecture and diversified marketing and promotion tools , but also has exclusive overseas warehouses that can provide warehousing, packaging, delivery, external order delivery and other services, effectively helping sellers solve cross-border problems. While allowing buyers who consume on its platform to feel at ease, it can also bring huge traffic and orders to sellers on its platform.