What is TrafficWiser? TrafficWiser Review

About TrafficWiser

TrafficWiser was launched in September 2021. It is a big data-based application that conducts in-depth off-site data analysis to provide a set of reference off-site data for cross-border e-commerce users. With the increasing amount of data, TrafficWiser strives to make every promotion activity less detour and make every off-site expenditure more worthwhile.

Function

1. Off-site search

The full name is "Amazon Off-site Deal Data Query". By searching for keywords, you can find the historical off-site promotion data of related competing products. The data content includes: product name, delivery method, number of ratings at the time of posting, rating score, posting date, original price & discounted price at the time of posting, maximum ranking change before and after posting, ASIN, main picture (to be completed). In a nutshell, "Off-site Query" is the first to bring together the historical off-site deal data that has always been "incomplete, non-public, and non-transparent", providing a certain degree of reference for Amazon's off-site deals, helping sellers set off-site discount prices that suit them and achieve appropriate results.

2. Off-site knowledge

The TrafficWiser team has consulted a lot of professional bloggers in the field of off-site promotion, learned and collected high-quality off-site traffic-related articles on the Internet, hoping that these articles can help cross-border e-commerce people have a more comprehensive understanding of off-site traffic, master the necessary off-site traffic skills, and have the ability to independently develop and match celebrity resources. (Articles will be continuously updated every month to recommend only high-quality articles)

3. Off-site navigation

Off-site navigation is a website that timely collects popular off-site categories such as "Amazon Site", "Common Off-site Tools", "Social Media", "Forum Consultation", "Product Selection Analysis", "Common Time Zones", "Common Exchange Rates", and "Deal Websites", providing the simplest and most convenient off-site navigation service for cross-border e-commerce people, making daily work efficient and convenient.

TrafficWiser data source

• The TrafficWiser team visited a large number of professional bloggers and service providers in the off-site field and listened to various suggestions. Finally, they adopted the social media "Facebook Deals Groups/Pages" & "Deal Blog" as the main data source. By collecting the discount data from the massive "FB Deal Groups & Deal Blogs" and combining it with the corresponding on-site data, they obtained the current display content.

• In order to ensure the objectivity of the data, the groups and blogs that the team finally adopted were not the top celebrity groups and blogs, nor the weak groups or blogs at the bottom, but the groups or blogs of medium size or popularity with moderate purchase levels;

• In addition, the data source does not include deal websites. The reason is that deal websites generally have large traffic and are considered the "top of the top", which has a more obvious "survivor bias" misunderstanding, so they are not adopted. However, if a deal with decent effect in the "medium group" gets a "top celebrity" or "deal website", it is likely to be better.

• In line with the Chinese people's "moderate" attitude, Off-site Intelligence chooses "medium-level groups or blogs" as data sources, just to provide users with a set of pertinent reference data as much as possible.