Amazon cross-border e-commerce companies of different sizes company organizational structure, operation planning, operation rules and performance commission

Amazon cross-border e-commerce companies of different sizes company organizational structure, operation planning, operation rules and performance commission


What I want to share with you today is the organizational structure, operation planning, operation rules and performance commission of Amazon cross-border e-commerce companies of different sizes.

Cross-border e-commerce company organizational structure

Amazon team personnel division

Small cross-border e-commerce company operation team structure

Amazon Operations Director

Amazon Operations Manager (directly supervises two operations specialists/assistants at each station)

Amazon and self-built website operation and promotion manager (two direct subordinates, operation specialists/assistants)

Reward and punishment/remuneration system for operators

1. Commission system plan

  1. Take sales as an example: the minimum sales performance is 20,000 US dollars, and the amount exceeding is calculated as a percentage of sales.

    $2W-$5W: 0.8%, $5W-$10W: 1%, $10W-$15W:1.5%, $15W-$20W:2%,

    $20W-$30W: 2.5%, $30W-$50W: 3%

2. Calculated based on the net profit of a single product, for example, if the number of sales of a single product at a single site in the month is 0-100, no commission will be paid. If the number is between 101-300, 8% of the net profit will be paid. If the number is between 301-1000, 10% of the net profit will be paid. If the number is between 1001-2000, 15% of the net profit will be paid. If the number is between 2001-3000, 20% of the net profit will be paid.

Note: Net profit is the amount obtained by deducting the total expenditure of a single product from the total sales of the product this month.

1. The monthly flash sale fee of USD 150 must be deducted from the sales. 2. The number of orders placed during the month is not included in the commission and should be deducted from the total cost. 3. The number of products returned and refunded is not included in the commission and should be deducted from the total expenditure.


3. Partnership dividend

3:7 points example, based on net profit, requires a small investment and at least 2 years of Amazon operating experience.


2. Punishment System

1. The store is restricted, frozen, and stopped from selling due to illegal operations, and there is no way to appeal. 2. The account sales have dropped by 10% for three consecutive months. 3. The store has redundant products 4. Advertising expenses exceed the standard 5. Low prices, AZ complaints, infringement, listing removal, illegal operations, store performance below 90%, unauthorized setting of discounts for participating in platform activities, resulting in loss-making sales of products. 6. Sales staff privately opened and operated Amazon accounts, sold the same type of products as the company, and engaged in vicious competition with the company.


3. Reward System

1. The daily sales of a single product on a single site exceeds 100. 2. The monthly sales of a single product exceeds 1,000, 2,000, 3,000, etc., with rewards at different stages. 3. Sales increased by 30% compared to the previous month. 4. The compound growth rate of sales at a single site exceeded 30% for three consecutive months. 5. Remove the review, 6. The sales performance of a new colleague in a new account exceeded 20,000 US dollars within three months of joining. 7. Reward old employees for bringing in new employees, and extract 1% of the sales of the account operated by the new employee for three consecutive months after being converted to a regular employee as a reward. 8. The best improvement award will be selected within three months of the new employee joining the company. 9. The year-end bonus is calculated as a percentage of the salesperson's total annual sales of a single site.

· amzaon operation team establishment plan, division of labor and performance appraisal.docx

· xxx Co., Ltd. "Performance Management System".doc

· xxx Co., Ltd. "New Employee Onboarding Management System".docx

· Cross-border intern job responsibilities and assessment methods.pdf

Amazon operations work analysis allocation table.xlsx

· Employee monthly evaluation form.xlsx

Operational confidentiality agreement.docx

Part of the file content:


Amazon input-output statistics

Amazon Operation Performance Appraisal Form

Salary system of cross-border e-commerce companies



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