What is AliExpress's overseas return service? AliExpress's overseas return service review

AliExpress overseas return service is an overseas return service that AliExpress plans to officially launch on March 6, 2019. The purpose is to improve the order conversion rate of sellers during the 3.28 promotion and to further improve the buyer experience.

Development Trend

AliExpress' overseas return service will undergo a transformation from "15-day return with reason - 15-day local return without reason - 15-day local free return without reason", and will eventually achieve 15-day local free return and exchange without reason in the future.

Return service process

1. The seller chooses whether to participate: after participating, the seller signs the contract online (order payment amount × fee rate %).

2. Buyer applies for return and refund: The buyer can initiate a 15-day return without any reason (within 15 days of confirming receipt) and pay the shipping fee to send it back to the local warehouse designated by the system.

3. Local warehouse confirms receipt: After the local warehouse confirms receipt (within 3 working days) if the goods returned by the buyer do not affect the secondary sale, the system will automatically notify AE.

4. AE refunds to the buyer: Automatically refund the buyer, shipping costs are not refunded, and other coupon rules remain unchanged.

5. AE compensates the seller: The order loan amount will be paid within 1-2 working days, and attention will be paid to the transfer of ownership of the order.

6. The seller checks the compensation: the compensation will be automatically received in the Alipay account.

Advantages

1. Buyers purchase full-link transparent labels

It includes the entire link including APP search, detail page, order page, order list, service window, and shopping cart recommendations (after April).

2. Exclusive marketing activities

Special events for big promotions with special return services, daily special events, flash sales, etc.

3. Off-site PR and other publicity

Official social media accounts in various countries such as FB, ins, VK and other channels serve as mental health promotion.

4. Other irregular rights and interests

Industry marketing positions, separate return service floors, etc.

Supporting Countries

The first phase of the plan covers: the United States, Canada, and Australia (expected to start on March 6).

The second phase of the plan covers: major European countries (to be determined).

All merchants participating in the first phase, including all covered countries and products, will participate.

Rates

Different sellers will have different rates based on their performance on AliExpress (such as the store's return rate and transaction volume). In addition, this service is temporarily being offered by inviting sellers to participate in batches, with the "rate discount period" starting from the official launch on March 6 to June 30.

Supported Products

It is mainly decided by the industry clerks. For example, underwear, adult products, customized clothing, etc. are not supported. In the first phase, high-value products such as 3C products are not supported.

Frequently asked questions

Q: How is the rate for this return service calculated?

A: Different sellers will have different rates based on their performance (such as the store's return rate and transaction volume). In addition, this service is temporarily being offered in batches, with the "rate discount period" starting from March 6, when it is officially launched, to June 30.

Q: Can merchants choose to withdraw midway after participating? How to withdraw?

A: Merchants receive an in-site message from the industry clerk and can join by clicking on a link. They can choose to quit at any time during the period, but they will need to wait for a 30-day period to rejoin.

Q: Will the return and exchange service lead to an increase in dispute rates? Will this affect the product search ranking at the store front desk?

A: The dispute rate does not take into account the unreasonable returns and exchanges, so it will not affect the merchant's store performance.

Q: Can I choose a certain product/country to participate?

A: Not at the moment. For the first phase, all participating merchants, covering all countries and products, will participate. The platform may come up with customized adjustment plans later.

Q: Will the goods returned by the buyer to the local warehouse be returned to the seller?

A: After the buyer chooses to return the goods, the ownership of the goods for the order will be transferred to the local warehouse and no longer belongs to the seller.

Q: Are all products eligible for return service?

A: No, the specific categories that can participate are decided by the industry clerks. For example, underwear, adult products, customized clothing, etc. are not supported. At the same time, high-value products such as 3C products are not supported in the first phase.