Climate Pledge Friendly is a new program announced by Amazon that can give unique labels to some products that have passed sustainability certification, making it easier for consumers with advanced climate improvement awareness to access these climate-friendly products. English Climate Pledge Friendly Launch Time September 2020backgroundBezos pledged that Amazon would be net carbon neutral by 2040, becoming the first major company to announce such a goal, and announced the purchase of 100,000 electric delivery vehicles from Rivian Automotive, an American car design and manufacturing startup. Basic IntroductionAmazon is launching a new program called Climate Pledge Friendly to help customers more easily discover and purchase more sustainable products. As part of the Climate Pledge Friendly, Amazon has created a new certification, Compact by Design, to highlight products that are more sustainably designed. Amazon MailPlatform displayWhile searching for products, buyers will see the "Climate Friendly Commitment" label, indicating that the product holds one or more of 19 different sustainability certifications to help protect the natural world. With excess air and water removed, products require less packaging and are shipped more efficiently. At scale, these small differences in product size and weight result in significant carbon savings. Certification TypeThere are 18 certification standards provided by third parties, including EnergyStar, Fairtrade, Rainforest Alliance, etc. Some of these certifications are relatively well-known. For example, electrical appliance sellers may know EnergyStar. I have a list of all 18 certifications. Sellers in need can add my WeChat account (zyqmda) to receive it. In addition to these 18, there is also Amazon's own compact packaging design certification - Compact by Design. Included ProductsThe products include groceries, home, fashion, beauty, personal electronics and other categories. All products participating in the program will be clearly marked in the search results and display pages, and there will be a special area on the Amazon main site to display these products. About Compact by DesignCompact by Design only requires some improvements to the product packaging to apply for certification. Compared with certifications such as EnergyStar, this level of improvement is relatively simple. References
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