The secret of merchants' explosive sales? Start from this step...

The secret of merchants' explosive sales? Start from this step...

September is coming soon. This time of year is an important marketing node for Japanese sellers. Major e-commerce platforms will also launch various promotional activities. If sellers seize this golden period, their sales will be considerable.



So, what products are Japanese buyers interested in? Let’s take a look:


clothing:

Since most Japanese people have slim bodies, Japanese men prefer slim-fitting clothing, and suits and white shirts are what they buy most often. They have a particularly high demand for shirts, and black, white and gray are the most common colors they choose.


Women tend to buy dresses, and prefer simple solid colors to complex patterns. They also prefer long skirts, loose-fitting hems, and versatile basic dresses.

Bags:

When choosing bags, Japanese people care more about the material of the product rather than the brand. Sellers who do a good job in style and quality will be recognized by Japanese sellers.


In addition, it should be noted that Japanese men have great purchasing power in the luggage market. They will bring bags with them whether they are going to work or traveling for leisure. Tote bags and backpacks are the styles that Japanese men often buy, so sellers can pay more attention to them.

Office supplies:


Since Japanese people live in small spaces, foldable office products are very popular. Folding tables and chairs, keyboards, desk storage products, and lifting computer tables are all products that sellers can consider.


Fitness Products:

Japanese people pay much attention to their appearance, and many of them have the habit of exercising at home, so there is a great demand for indoor sports products.

Yoga mats, yoga balls, dumbbells, elastic bands, etc. have considerable sales.





Online shopping is concentrated in the Kanto region of Japan, and the frequency of online shopping in some remote areas is also very high. In general, Japan's online shopping enthusiasm is high, and online retail transaction volume has increased year by year, so in September, sellers on the Japanese site are bound to usher in a surge in orders, so sellers should act quickly!


(Source: Cross-border Cloud Classroom)


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