01 Another product problem? A large number of products have been recalled! 345,000 pieces! Recently, Amazon and the brand recalled a children's product due to price issues. After quality inspection, it was found that the lead content exceeded the standard and was notified by the US CPSC. The product belongs to Soojimus, the model is Cupkin. So far, 345,000 products have been recalled, involving a total amount of US$7 million! The supplier team said: "This is a heavy blow both financially and emotionally. But we will be as transparent and proactive as possible to resolve this issue as quickly as possible, no matter the cost. We will take this opportunity to completely redesign our cups for the better." Lax quality inspection resulted in the recall of nearly 350,000 products, which was definitely a huge blow to the company. To prevent problems with goods after they are sold, sellers must be strict and cautious when selecting goods to nip quality problems in the bud. On the other hand, they must also pay attention to the policy trends of the Amazon platform.
01 Policies are constantly improving and the review mechanism is becoming more stringent! Since 2023, I don’t know if it’s the “sardine” effect, but with the rise of platforms such as Temu and Sein, the intensified competition has also prompted Amazon to start constantly upgrading. Amazon’s optimization of the platform has become more and more detailed, with many new features and pages. All these indicate that Amazon may face major rectification and changes, and the screening of products and brands will become more and more stringent. At the same time, it is particularly important for sellers to adapt to the platform and constantly adjust and improve. In recent days, Amazon has launched a new page, “Your Recalls and Product Safety Alerts”. This page allows buyers to understand whether the products they purchased on Amazon have safety risks. Sellers can also use this page to understand the types of recalled products and the reasons for the recall so that they can better choose their own purchasing types and channels.
This page shows that Amazon will pay more attention to product quality and safety issues in the future. Not only the children's water cups in recent days, but also a large number of other hot-selling products were recalled due to quality issues last month. For example, the Silver Crest S-18 oil-free air fryer recalled 2.27 million units! In addition, various products such as Magic Do-Tiger Zhou finger paintings and Jgstkcity waterproof extension power cords have been recalled and destroyed due to safety hazards. |
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