Amazon backend update! This feature triples the conversion rate

If there are more than 6 pictures, the video may not be displayed properly in the main picture and video position. You can delete the extra pictures and refresh it to try again.

To sum up, in addition to the page independence, this change mainly updates the following content

1. A single video can correspond to multiple different ASINs, or a single ASIN can correspond to multiple different videos.

2. You can no longer upload thumbnails yourself. Instead, automatically generated thumbnails will be used, and sellers can track the progress of video uploads.

This update makes the video function easier to use. The multiple correspondences between products and videos reduce the workload of sellers and can also derive more strategies based on product videos.

At the end of this announcement, Amazon revealed a very interesting piece of information that a "ratings performance" system will be launched in the near future.

Although no further information has been released, it is predicted that sellers can use this system to obtain the buyer portrait and positioning of the video viewers , and even obtain specific data such as the video clicks, conversion rate, etc.

Sellers can use this data to further optimize their video performance and better improve product conversion rates.

Moreover, the ratings performance system is just a basic tool. After Amazon completes this foundation, it will be able to launch more radical features (such as likes and comments) on the video module . We can look forward to the upcoming "ratings performance" system.

Conversion rate can now be explored with the new video function, and the traffic side naturally cannot be pulled down. I have compiled an Amazon traffic entry summary and drainage analysis for everyone . Scan the QR code below to find me to get it~

PS. If you want to join the seller discussion group, you can also private message me to let me add you to the group

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