What is AspireIQ? AspireIQ Review

What is AspireIQ? AspireIQ Review

Founded in 2013, AspireIQ is an influencer marketing and content generation platform that uses keywords to find relevant influencers and their key indicators.



About AspireIQ


AspireIQ's customers include Fortune 500 companies and fast-growing e-commerce brands such as Samsung, HelloFresh, Poshmark, and The Black Tux.


Function Introduction


1. Find content creators in a targeted manner


Accept event applications, search over 2,000,000 content creators using powerful filters, or let the AI ​​recommendation engine match clients with the ideal candidate for your event.


2. Large-scale celebrity management


Customize workflows with automated staging, custom payment flows, and flexible communications including email, SMS, chat, or group messaging. Digital glossaries, automated reminders and messages, and HelloSign integration help keep everything on track.


3. Full stack analysis


Measure and share influencer marketing and content ROI. The AspireIQ dashboard tracks the full impact of your influencer program. From earned media value and sales conversions to the impact of content on your marketing funnel, quantify the value of each post. Then, invest in high-performing content and creators.


4. Mass Customized Content Creation


Personalize each channel with content that resonates with your audience, and the AspireIQ content library is a content hub for your entire marketing team. Each piece of content is automatically tagged by AspireIQ's AI image recognition software and filtered by licensing rights, making it easy to find and share with Google Drive integration.


Workflow


First, the platform provides a ton of suggestions based on past searches, which can be skipped or added to the list.


Next, use social tracking to monitor the number of times your brand is mentioned and compile a list of these people. As you browse, you may be surprised to find that some influencers have a lot of influence.


Finally, you can do a visual search: provide AspireIQ with an image (perhaps one that got a lot of engagement from a previous campaign), and Tagger will provide content that is visually similar to what you provided. Obviously this isn’t for finding YouTube influencers, but you can select influencer accounts that also have YouTube accounts.


Red People Management


1. Smarter Recording Systems


Each relationship is automatically grouped according to the collaboration stage and moved through a repeatable process so that you and your team always know where everything is.


2. The real scale relationship


Get hours of rewards. AspireIQ automates tedious tasks like payments, contracts, negotiations, product tracking, content review, and more, so you can build real relationships directly with each influencer via chat and text.


3. Custom workflow automation and one-to-many functions


Simplify communications with hundreds of influencers with features like custom groups, tracking contract signatures, mass messaging, and sending automated reminders and messages based on custom logic.


Advantages


1. Workflow Automation


Save dozens of hours by automating tasks like payments, content reviews, sending contracts, smart reminders, term sheets, and more.


2. White Label Creator Registration


Let your brand do just that with customizable creator extensions.


3. Transparent retainer pricing


No hidden fees. Ever. We can help you build a custom plan that fits your needs.


4. Dedicated success team


AspireIQ’s team acts as an extension of your creative team, providing you with the strategic advice and day-to-day support to run your campaigns seamlessly.


5. Contract Management


Customize and automate contracts and track signatures with HelloSign integration.


6. Fully managed campaigns


Want to maintain full control and transparency over your campaigns without spending any time on them? Let AspireIQ’s in-house creative team do the heavy lifting for you.


7. Advanced Report


Understand the impact of your campaigns and content with exportable data like total impressions for posts and stories, EMV, sales, clicks, and more.


8. Exportable content


Share content with your entire marketing team through shared drive sync, channel integrations, and more.


9. Competitor Report


Get notified when creators mention your contest.


10. CRM Scaling Tools


Invite multiple influencers to your campaign at once with a single click, or review and approve multiple pieces of content at once.


11. Team Organization Tools


Assign relationships to individual users and control access permissions.


12. Unlimited influencer relationships


Don’t limit yourself, your platform costs will be the same no matter how many influencers you work with.


13. Collaborate with your financial and legal teams


We handle the taxes and reporting so you can focus on what’s important.


14. FTC Compliance


Automatically ensure all your campaigns comply with FTC guidelines.


15. Custom video assets


AspireIQ’s team can fully produce, shoot and edit custom video content with unlimited production commercial assets.

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