With the closure of the application entrance for medical protective equipment such as masks on the Amazon platform, the epidemic abroad continues to worsen, and overseas buyers still have great demand for such products. Therefore, many sellers have turned to independent sites and then advertise on social channels to sell such products. However, due to the proliferation of false advertisements related to medical masks, in order to combat illegal activities such as false advertising and price fraud, major e-commerce platforms and social platforms such as Facebook and Google have successively introduced policies to ban the sale of medical masks. It is understood that since January, Google has blocked hundreds of thousands of misleading ads for coronavirus-related products or services. Fortunately, the restriction currently only applies to masks and not to ads for other products that can protect against other diseases, such as protective clothing and disinfectants. Facebook also announced that it would temporarily ban coronavirus-related medical mask ads on its social network and transactions on Facebook Marketplace. On the e-commerce platform, Amazon has also listed words such as "Mask", "Medical", "corona virus", and "shortage" as sensitive words, and is reviewing all listings that have had any text changes recently. Therefore, sellers who are selling products are advised not to modify the listings or raise prices in the near future. eBay has already issued a notice that it will block new listings of masks, including N95/N100 masks, medical masks, surgical masks, hand sanitizer/gel, disinfecting wipes, etc., and will begin deleting existing listings of these items. The good news is that AliExpress opened the EU CE certification qualification upload function for protective mask-related categories on March 12 to encourage mask merchants to complete CE certification for their products. Products that pass the review will have the opportunity to gain more exposure in France and other places, otherwise they may be restricted from display in some regions according to regulations. However, the platform has limitations after all, and accounts are often blocked. Therefore, the best way is to have an independent website. But independent sites face another problem: where does the traffic come from? Finally, remember that when exporting protective materials such as masks, you must obtain relevant certification from the country!
The editor learned that the current export tax rebate rate for masks is 13% . In addition, U.S. companies can apply to be excluded from additional tariffs on imported masks, but currently only a few companies have been granted exemptions. However, the current large-scale export of masks is very risky, especially to Europe. Not only are there high taxes, but if there is forced taxation, it will be a huge loss... Please weigh carefully!!! |
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