Are you flooded with messages about PriceChain? Do you fully understand the operation of the listing and hot sales?

Are you flooded with messages about PriceChain? Do you fully understand the operation of the listing and hot sales?

Thanks to the publicity of major cross-border media

Almost all sellers have eaten enough of the "price chain" melon today


Now everyone knows that the price chain was sued for 1 billion.

But most melon sellers are still confused

I have no idea what happened between Jiazhilian and Xunxing



Alice will take everyone to sort out the timeline of this incident



First of all, as a listed company

Betting on financing is a daily operation

Capital needs investment projects, and cross-border companies need capital injections

So Jiazhilian and Xunxing Shares hit it off.

The agreement was signed in 2017

One billion to buy you, is that enough?

Of course it’s not given for free. A net profit of 500 million must be achieved 19 years ago, otherwise a cash fine will be imposed.


So everyone knows the result.

In 2017, Jiazhilian did not achieve the net profit it had promised.

And in the middle of this year, when Jiazhilian announced its semi-annual report

Everyone was dumbfounded

The entire company not only did not make any profit in the first half of the year, but also lost nearly 20 million



Well, as a cross-border company, poor sales in the first half of the year is normal.

It is not impossible to make a comeback in the second half of the year by gritting your teeth and relying on the peak season

But the operation of the link made the onlookers stunned


Seeing that the promised profit this year cannot be achieved

The people in charge of the Value Chain are not thinking about how to strive to meet the standards.

Instead, we should find Xunxing Shares to negotiate with them.



After Xun Xing rejected the proposal to change the upper limit of the compensation amount

Two senior executives of ValueChain

The two respondents in this arbitration are

I actually started to deliberately repay the bank loan in advance

Artificially create a tight funding situation for the price chain


Even without notifying the company, they reported the loss of the company's account without authorization.

Transfer funds to your personal account

This operation is used to avoid "losing money" due to performance failure


Seeing that the price chain has no way to achieve the agreed profit amount

The two responsible persons don't seem to be in charge at all, they just want to make money and run away

Xun Xing initiated this arbitration in anger

Request to directly execute the compensation agreement signed at the beginning

The two responsible persons were asked to pay a high compensation of up to 1 billion yuan.


As of press time, the two persons in charge of the Value Chain

No clarification or announcement was made on this


As for why Jiazhilian lost nearly 20 million in the first half of the year

They also stated in the company's semi-annual report

There are changes in platform algorithms and an increase in inventory costs

The reasons include increased promotion costs and peak season stocking costs.


These problems are equally difficult for us small and medium-sized sellers.

It is difficult for a big ship to turn around, and it is certainly difficult for the chain of value to turn around.

However, small and medium-sized sellers still have room to adjust for the peak season


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