Amazon new product promotion secrets: master two core indicators and the success rate will soar by 50%!

💥My dears, are you always confused about how to promote new products on Amazon? Today, I will share with you a very practical document, "Mastering two core indicators will increase the success rate of new product promotion by 50%", so that you will no longer be confused on the road of new product promotion!

🌟The data points out the two most core indicators of Amazon advertising - relevance and controllability. If you understand and use them well, the success rate of new product promotion will be greatly improved.

📌In terms of relevance, it explains in detail how to accurately grasp product attributes, keywords, etc. when laying out the listing, and emphasizes that in the early stages of new product advertising, it is necessary to choose accurate and relevant traffic to avoid irrelevant or broad traffic. For example, automatic advertising should choose the appropriate matching mode based on the category keywords, and first hit search traffic or related traffic to ensure advertising conversion rate.

💡Controllability is divided into controllability of relevance and controllability of ad clicks. As for the controllability of ad clicks, through case analysis, it is pointed out that novices should not give a large number of clicks at the beginning of advertising, but should reasonably control the number of clicks in stages like the sedimentation period, rising period, and explosive period of new products. In the sedimentation period, the company should grow slowly and accumulate comments, increase the budget in the rising period to expand traffic, and combine various advertising forms in the explosive period to grab orders. At the same time, it is necessary to pay attention to CTR and improve the natural ranking of keywords.

🎯Whether you are a novice seller on Amazon or an experienced seller who wants to optimize new product promotion strategies, this material can provide you with clear ideas and practical methods.