What is Lenskart? Lenskart Review

Lenskart is a well-known eyewear e-commerce company in India. Lenskart provides Indian consumers with a range of eyewear and sunglasses including popular brands such as Rayban, Oakley, Tag Heuer and Fastrack.

About Lenskart

Founded in 2010, Lenskart has adopted a unique multi-channel approach to promote its eyewear products through multiple channels such as desktop, mobile phones, hybrid supermarkets, high streets, shopping malls and hospitals. It presents more than 1,500 eye examinations every day through its home eye examination service and hopes to bring this service to thousands of households in India.

Lenskart provides customized services so that consumers can choose glasses that suit their usage habits, and also promises a 14-day unconditional refund and one-year warranty policy.

Lenskart offers a home visit service. When choosing this service, an optometrist will visit the consumer, who will provide eye examination services and carry more than 200 lenses for selection and trial. After the consumer makes a selection, he will also be responsible for finalizing an online order based on the diagnosis results to provide the best eye experience. This service is currently available only in seven cities including Bangalore, Mumbai and Delhi. Lenskart claims that they provide more than 300 home visits for eye examinations every day.

Financing experience

On December 21, 2019, the G round of financing was US$231 million, and the investor was SoftBank Vision Fund.

September 16, 2019, strategic financing of US$55 million Investor: Kedaara CAPItal

On August 9, 2018, strategic financing of US$75 million was completed, with investors including Epiq Capital, TR Capital, and Steadview Capital.

On January 9, 2017, strategic financing of 240 million rupees, investor: Unilazer Ventures

September 6, 2016 E round of financing of 200 crore rupees, investor: Premji Invest

On May 12, 2016, the company raised USD 60.07 million in Series D financing from IFC, IDG Ventures India, Adveq and TPG Growth.

On January 2, 2015, the company raised $21.9 million in Series C funding from TPG Capital, TR Capital, and IDG Ventures India.

On December 1, 2012, the company raised USD 10 million in Series B financing from Unilazer Ventures and IDG Ventures India.

On October 1, 2011, the A round of financing was US$4 million, and the investor was IDG Ventures India